Brad Haley, Executive Vice President of Marketing, CKE Restaurants, Carl's Jr.'s holding company

tv ad for a $6 piece of meat

a $6 piece of meat

As previously reported at "Only 10 days to go until the launch of the Paris Hilton Hardee's® Spicy BBQ Thickburger™ Topped with Texas Toothpicks™ television ad", the same television commercial featuring the scantily-clad billionairess and uber-celebrity Paris Hilton cavorting on and around a Bentley automobile with a lot of suds and a flexible hose with a powerful stream while chowing down on a Carl's Jr. Spicy BBQ Six Dollar Burger will soon be available to television viewers up after 9:00 pm in those parts of the country where CKE Restaurants, Inc. operates under the Hardee's® brand, which means the U.S. Midwest and Southeast.

With a minor change in graphics, this commercial, which has already done yeoman service in support of getting "young, hungry guys" to crave one or more "Carl's Jr. Spicy BBQ Six Dollar Burgers," will now be used to encourage them and others to purchase one or more "Hardee's® Spicy BBQ Thickburgers™."

According to Brad Haley, Executive Vice President of Marketing, CKE Restaurants, Inc., Carl's Jr.'s holding company, the "Carl's Jr. Spicy BBQ Six Dollar Burger" is exactly the same food product as the "Hardee's® Spicy BBQ Thickburger™."

Mr. Haley, who said this during a recorded audio interview with Etopia Media Entertainment News Network on the afternoon of Friday, June 17, 2005, during that interview also said that "I probably have about two [Spicy BBQ Six Dollar Burgers/Thickburgers] a week."

You can hear that, and everything else that Brad Haley, EVP of CKE, Inc., had to say about the impending launch of the second wave of Paris Hilton burger commercials designed to entice customers into Hardee's to order one (or more) Hardee's® Spicy BBQ Thickburgers™" by clicking here.