misrepresentational image from Plavix animation on Bristol-Myers Squibb's Plavix webs site

Plavix

This early Etopia Media Medical News Network article talks about one paradigmatic manipulation from a big drug company: a flashy, dishonest ad designed to frighten customers into demanding a prescription drug they might not need from their doctors on the basis of a misleading animation that grossly misrepresents the true nature of the underlying disease process that serves merely as a stepping-off point for flights of advertising fancy.

9-28-03: Platelets of Mass Destruction: Bristol-Myers Squibb's Visual Distortions

 

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