Entertainment Technology World™
Ken Lowe, V.P., Strategic Marketing, Sigma Designs, discusses digital media processing standards, solutions, and trends
Entertainment Technology World #7
Milpitas, California
December 14, 2004
By Marc Strassman
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Sigma Designs chip and logo
Ken Lowe is the Vice President for Strategic Marketing at Sigma Designs, a Milpitas, California-based company that is a leader in the development and production of digital media processing (DMP) chips.
Mr. Lowe spoke today with Entertainment Technology World about Sigma Design's products; the way DMP works; the competing standards encompassed and decoded by Sigma Design's silicon products, including MPEG-2, MPEG-4, and Windows Media 9; the impact of accelerating convergence on the design and use of digital products; the use of Sigma products in IPTV set-top boxes, digital media recorders, and with high-definition television; the release of the newest Sigma products at the next Consumer Electronics Show; the company's stock symbol (SIGM) and current trading range (around $9.00/share); the agnosticism of Sigma's chips towards competing codecs/protocols/standards; and its overall support for more and more broadband as a means of delivering more and more integrated VoIP and video over the Internet.
You can listen to Ken Lowe, V.P., Strategic Marketing, at Sigma Designs discussing these and other points about the emerging flood of multi-media products and services by clicking here.